Good customer service is vanishing right before our eyes which begs the question, why? We seem to have forgotten something that is the cornerstone to helping our customers not only feel good about their purchase but also relate and identify with our brands.

Though there is no wonder drug remedy for deteriorating customer service, this article by Maxie Carpenter will help guide us back in the right direction.

About the Author
Maxie Carpenter is recognized for his expertise in the areas of Human Resources, Training & Communications, and Facility Operations. During his twenty-seven-year career with Wal-Mart Stores Inc., he pioneered programs specific to creating simple and relevant operational processes, and assisted in the creation and implementation of mentoring, succession planning, and people measurement processes that helped identify Wal-Mart as world-class relevant to the depth and quality of its management pool and the retention of its workforce. Mr. Carpenter is also recognized as an accomplished public speaker and an authority on the subject of corporate culture.